PUT YOUR HISTORY TO WORK.

Unique Activation: Unlike traditional marketing agencies, On Record focuses exclusively on adding value through the creation and delivery of historical projects. Using our skills and experience in research and a passion for storytelling, we deliver authentic campaigns on behalf of brands and organizations that stand tall and celebrate their unique journey to the present. Every action we take is based on the individual circumstances, objectives, goals, and ambitions of our clients. Every project is optimized and designed to deliver credibility through a series of campaign components that include compelling digital and print content, authentic products, and powerful marketing.

Marketing Myths: Historical projects don't have to be luxury campaigns that suck valuable resources and deliver tenuous metrics. In most cases, we prefer to create projects that include mechanisms to drive revenue back to our clients. Aside from being curious and creative, our strengths in Project Management and strategic selling enable us to provide a unique and comprehensive service to our clients. We don't just design and manage the creation of the project deliverables; On Record, campaigns include initiatives that actively sell to your audience, and drive revenue throughout the project lifecycle.

Culture Shift: The success of these ventures isn't just about educating and focusing on external customers. A well-represented record of your company history builds a strong foundation beneath you and a committed community around you. In many of the projects we have delivered, I have witnessed the impact of shared knowledge among my client's staff members from the boardroom to the sales force. As your workforce becomes informed and invested, a culture of pride and ownership develops. An engaged community within your company amplifies the message to your customers and energizes them by association.

The Road Map: Think of the project plan like a series of concentric circles. The centerpiece is the ultimate deliverable - a brand history book, a documentary, or a retro launch of a flagship product. The layers that surround the centerpiece are a series of supporting marketing initiatives that serve the ultimate success of the project. On Record provides the road map to fully realize, and capitalize on those lost assets through lucrative new channel opportunities, insightful story telling, and the recognition of your cultural DNA.